Content creation,
made where the work happens.
Photography, video and drone footage from a half day on site each month, edited by us and delivered ready to publish.
Buyers judge a business by what they can see of it before they call. A stock photograph tells them nothing. Your own people, premises and work, photographed and filmed properly each month, show them who they will be dealing with.
Content Creation is one of the four Content services, and it supplies the photography and video the other three use. Every shoot is planned from our Norwich office and filmed on location across Norfolk and further afield.
Video, drone and photography.
One half day on site usually covers all three. The plan for each visit decides how the time is split between them.
- Video ProductionBrand films, interviews, short-form video and event coverage, filmed with professional camera, sound and lighting kit and edited with motion graphics.What you receiveA finished film, with shorter cuts for each platform you post on.
- Drone FilmingAerial photography and video of premises, sites, projects and events, planned and flown within the Civil Aviation Authority’s rules.Before every flightThe site, the airspace and the weather checked, and any permissions in place.
- Corporate PhotographyHeadshots, team photos, premises, products and the work being done, photographed on site and edited to one consistent look.Where it is usedThe website, LinkedIn, proposals, press releases and print.
Half a day on site, a month of content.
Each month a Content Visit brings our team and kit to your premises for half a day: camera, sound, lighting and drone. The shot list is agreed before we arrive, so the time goes on the services you want to sell and the people your buyers will meet.
Everything is edited and delivered ready to publish. Social media, email and PR all draw on the same visit, so one morning on site supplies the whole month.
The work
Shot on site, seen everywhere.
Real shots from real Content Visits. Pick a category, or open any shot to see it full size.
What content creation covers.
Each visit is planned around the content the business needs next. The plan sets out which of these it covers, and why.
Monthly Content Visits
A half day at your premises with camera, sound, lighting and drone kit, run each month as part of a retainer.
Shot lists and call sheets
Agreed with you beforehand: who is filmed, what is photographed, where, and which service each piece is for.
Photography
Portraits, team photos, premises, products and the work itself, for the website, social media and the press.
Short-form video
Reels and clips cut to the shape each platform shows best, with subtitles for people watching without sound.
Drone footage
Aerial photography and video of premises, sites and projects, flown within the CAA’s rules and covered by our drone insurance.
Editing and motion graphics
Cut, colour corrected and finished, with titles, captions and motion graphics in your brand.
Events and trade shows
Filmed and photographed on the day, with the shot list built around what the event is meant to achieve.
A content library
Every finished file named, organised and kept in one shared library, so anyone in the business can find it.
Every month, the same rhythm.
How each Content Visit runs, from the plan to the finished files.
Tell us where you’re goingPlan.
The week before.
The month’s plan sets what the visit is for. We send a range of ideas, built from your goals and any references you share, for you to choose from. Then we agree the shot list, the people and the places with you, and send a call sheet with the timings.
Everyone who is needed knows when, before we arrive.
Shoot.
On the day.
Half a day on site with our team and kit, working through the shot list around the business’s working day rather than stopping it.
Nothing is filmed that is not on the agreed list.
Edit.
The days that follow.
Photographs are selected and retouched, video is cut and subtitled in Adobe Premiere Pro, and motion graphics are added in your brand.
You approve every piece before it is used.
Deliver.
Through the month.
Approved files go into the library and onto the schedule for social media, email, the website and the press.
Next month’s visit is planned from what performed.
The kit we bring.
Everything a finished piece needs comes with us on the day, from the camera to the microphones, and every edit is made in house.
Sony A7 IV camera
Full-frame photographs and 4K video from the same camera, so stills and footage match.
DJI RS 4 Mini gimbal
Steady moving shots, whether walking through the premises or following the work.
DJI Osmo Pocket 4
A pocket-sized stabilised camera for quick clips, behind-the-scenes moments and smaller shoots.
Lighting and tripods
Lights and stands so interviews and portraits look consistent, whatever the room.
DJI wireless microphones
Clear speech in interviews and pieces to camera, even in a busy workplace.
Teleprompter
The script on screen in front of the lens, so nobody has to learn their lines.
DJI Mini 3 drone
Aerial photographs and footage of premises and sites, flown within the CAA’s rules.
Adobe Premiere Pro
Every video is edited, colour corrected and subtitled in Premiere Pro before it comes to you for approval.
Content Creation, in practice.
All Projects
Questions about content creation.
What does content creation include?
A monthly Content Visit, the shot list and call sheet that plan it, photography, short-form video and drone footage, editing with motion graphics, and delivery into a shared library ready to publish. Events and trade shows can be covered as well.
What happens on a Content Visit?
Our team arrives with camera, sound, lighting and drone kit, sets up, and works through the agreed shot list over half a day. The call sheet says who is needed and when, so the rest of the business can carry on working.
How much content does one visit produce?
It depends on what the month needs. A visit built around one interview produces less than one spent on portraits and short clips. The plan states what each visit will deliver before it takes place.
Can you edit footage our own team has filmed?
Yes. Phone footage and photographs from your team can be edited alongside ours, and often suit behind-the-scenes posts. We will suggest what is worth capturing between visits.
Who owns the photographs and video?
You do. Once delivered, the finished files are yours to use on the website, social media, print and in the press, for as long as you want to use them.
Do Content Visits need a retainer?
Yes. Visits run monthly as part of a retainer, because the value comes from a steady supply of new material. Events, trade shows and launches can be added when they come up.
Is content creation only for businesses near Norwich?
No. Our content production and content marketing are planned from the Norwich office, and the team travels to wherever the work is, across Norfolk and further afield. Visits outside the county are planned so that the travel is set out in the scope.
How is it priced?
Every engagement has a defined scope and a stated fee, agreed in writing before any work begins. Tell us where you’re going and we’ll tell you what it would involve.
Alongside Content Creation.
All of ContentReady to talk about your next stage of growth?
Tell us where you’re going. We’ll tell you, candidly, whether we’re the right agency to take you there.
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