Life Advice UK: Transforming Life Advice UK’s Online Presence & Driving Leads with Google Ads
- Alexander Pollard
- May 6
- 2 min read
The Challenge
Life Advice UK came to us with a fragmented digital presence. They were operating two separate websites - neither of which truly reflected their brand or served their clients effectively.
There was no clear customer journey, and navigating the sites made it difficult for users to find the information they needed.
Our Solution
We started by consolidating their online presence with a brand-new, purpose-built website.
The new site, www.lifeadviceuk.com, has been designed to fully represent the Life Advice UK brand and values. It’s clean, modern, and easy to navigate, giving users a far better experience and enabling them to find information quickly, whether they’re looking for life insurance, future planning, general insurance or any of the other excellent options that Life Advice UK offer
The website structure has been strategically planned to support clear user journeys, better showcase their services, and improve overall performance across desktop and mobile.
With the new site live, we launched a Google Ads campaign to start driving high-intent traffic. This was their first foray into paid marketing, and we designed a tailored strategy focused on generating qualified leads.
Our campaigns have been targeted, measurable, and optimised for conversions - providing a scalable foundation for growth.
The Results
A sleek, professional website that reflects the Life Advice UK brand.
A single, unified web presence, making it easier for customers to engage and enquire.
Improved user experience and stronger service messaging.
Paid traffic now flowing in via Google Ads, delivering a steady stream of leads.
A digital presence they’re proud to share with clients and partners.
What’s Next
With a strong platform and lead generation strategy in place, we’ll continue working with Life Advice UK to refine and scale their campaigns, track results, and keep their digital marketing aligned with business goals.
